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Coggin College of Business
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Executive Presence

Executive presence is more than how you speak or carry yourself. It is how you build credibility, inspire confidence, and influence others through the way you communicate and lead.

This interactive workshop from ÃÛÌÒÊÓÆµ Coggin Executive Education helps professionals strengthen the behaviors that shape how others experience their leadership.

Through practical exercises, reflection, and constructive feedback, participants will develop strategies to communicate with confidence, demonstrate credibility, and make a stronger impact in their organizations.

 What You'll Gain

Invest in Your Leadership

Build Credibility
Understand the behaviors and communication habits that strengthen trust, confidence, and leadership credibility.
Communicate with Impact
Deliver clear, purposeful messages that engage your audience and reinforce your leadership presence.
Strengthen Your Influence
Recognize how verbal communication, nonverbal cues, and personal presence affect how others respond to your leadership.
Lead Under Pressure
Apply practical techniques to demonstrate composure and confidence in high-stakes conversations, meetings, and presentations.

The Workshop Experience

Practical. Interactive. Applicable

This hands-on workshop combines practical concepts with interactive exercises to help participants identify their strengths, recognize opportunities for growth, and refine how they communicate and lead.

Foundations of Executive Presence
Explore the essential elements of credibility, confidence, communication, and leadership perception.
Communication and Influence
Examine how message clarity, delivery, nonverbal communication, and audience awareness shape professional interactions.
Presence in Challenging Situations
Practice strategies for maintaining composure, demonstrating confidence, and communicating effectively when the stakes are high.
Application and Feedback
Participate in guided activities designed to translate workshop concepts into practical strategies for meetings, presentations, and leadership interactions.

Who Should Attend

This workshop is designed for professionals looking to strengthen their leadership effectiveness, communication, and influence.

  • Emerging and High-Potential Leaders: Professionals preparing for expanded leadership responsibilities.

  • Managers and Directors: Leaders seeking to strengthen their credibility, communication, and ability to influence others.

  • Experienced Leaders: Professionals looking to refine their presence during important conversations and high-visibility situations.

  • Client-Facing Professionals: Individuals whose effectiveness depends on building trust, communicating clearly, and demonstrating confidence.

Workshop Details 

Date: 
Friday, February 19, 2027 | 9:00am-4:00pm

Friday, September 17, 2027 | 9:00am-4:00pm
Location: Downtown Jacksonville
Meals: Lunch

Facilitator

 

Headshot of Dave Reed

Dr. Dave Reed, DBA

Dr. Dave Reed specializes in leadership, strategy, organizational culture, and high performance. His diverse career includes experience with Marriott International, ESPN, A&M Records, and The Jim Henson Company, along with entrepreneurial ventures in Los Angeles and Jacksonville.

He teaches leadership, management, and organizational theory in ÃÛÌÒÊÓÆµ’s undergraduate, MBA, and executive programs. Dr. Reed holds an MBA and DBA from the University of Florida and has been recognized as one of North Florida’s Top 50 Business Influencers.

I highly recommend attending this. You get a lot of awesome feedback. I crafted a lot of my professional goals around what I learned in this workshop. -VP, Banking